Lewis Capaldi's Surprise Pop-Up at Damselfly Flowers, Penn Station
Most days, having a flower shop in Penn Station means catching commuters between trains or folks grabbing a bouquet on their way to and fro various destinations.
April 16th was not most days.
Lewis Capaldi performed just steps from our Damselfly Flowers shop in the Lower Level Concourse of PENN1 for a surprise three-song pop-up ahead of his show at Madison Square Garden that night.
Low key, we got a hint something big was coming after his team reached out and purchased thousands of peony and rose stems from us. Playing it cool wasn't easy.
From the article:
According to a release from Capaldi’s label, the three-song pop-up in front of Damselfly Flowers for “unwitting commuters” included the handing out of single-stem blooms with notes reading “‘Stay Love'” Lewis Capaldi” on them to those gathered around, with the crowd swelling to over 5,000 people, “turning the New York City landmark into a cavernous music hall."
Needless to say, if you're going to have your regular Thursday interrupted, a Grammy-nominated artist turning your flower shop into a concert venue is a pretty good way to do it.
Read the full story in Billboard
